Panssarilasit.fi is an online store for mobile phone accessories. The extensive range places special emphasis on protective accessories for phones, such as tempered glass screens and protective cases. The company manufactures its products in direct collaboration with the manufacturer, allowing for special attention to be paid to the quality of the products.
We began our partnership in June 2022. Prior to this, another advertising agency was responsible for Google advertising. Due to the truly vast selection in the Panssarilasit.fi online store, developing advertising has been laborious. Campaigns have been tweaked and adjusted to maximize their effectiveness. Over the course of approximately 9 months of collaboration, the total sales of the online store have been 24% higher compared to the previous period.
Teemu Mettovaara, the Marketing Manager at Panssarilasit.fi, has been satisfied with the collaboration. "At Nostamo, there is a genuine interest and commitment to the development of customer marketing. From the very beginning, we have been in agreement that the collaboration should be fruitful for both parties, which we have succeeded excellently in," Teemu explains.
In the development of advertising, the focus is particularly on improving cost-effectiveness. In connection with this, there are constantly various A/B tests running on the account. Thanks to A/B tests, the productivity of advertising can be continually improved in a better direction. The principle of continuous improvement is at the core of our entire operation.
Mettovaara also recommends us to other companies. "We are very convinced that Nostamo is helping grow our business together with us. We can recommend Nostamo to companies looking for a professional partner in Google marketing, even if previous endeavors may not have been profitable."
